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Product Branding

Branding is the image of your product or service in the marketplace. We know it is one of the most important elements in any advertising plan.

Holtermann Design's team provides experience, business inteligence, hands-on approach, and digital expertise that builds brands and drives results, carving out a message that will resonate in your target audience.

KEY FACTORS IN BRANDING:
brand Identity
brand strategy
graphic design
positioning
globalization

SAMPLE SHOWN AT RIGHT: When the Dutch edition of Dan Brown's (the author of "The Da Vinci Code") latest book was published, the publisher contacted Golden Arch Distillery in Amsterdam and requested 200 bottles with specially designed labels to promote the book. The project was handled by Ice D-Sign Amsterdam www.icedsign.nl and the bottles were sent to booksellers as an incentive and for promotion.

We find this a very good example of inventive marketing by our Amsterdam-based associate Ice D-Sign.





Special liquor bottle label created for Golden Arch Distillery, promoting a new novel by Dan Brown.


HOLTERMANN DESIGN LLC, 254 EAST 3RD STREET, SUITE 14, NEW YORK, NY 10009
TELEPHONE 1.212.677.3918 • MOBILE 1.917.254.3833 • info@holtermanndesign.comMAPNewsletter
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